
The Do’s And Don’ts Of Email Marketing
By Dr. Daleen Smal | Email Marketing
Email marketing is the top-performing digital marketing channel. It will be worth your while to take note of the do’s and don’ts of email marketing.
Read More ...By Dr. Daleen Smal | Email Marketing
Email marketing is the top-performing digital marketing channel. It will be worth your while to take note of the do’s and don’ts of email marketing.
Read More ...By Dr. Daleen Smal | Email Marketing
Internet marketers argued about the length of an effective email autoresponder series since forever. It’s not about how many but what’s inside those emails.
Read More ...By Dr. Daleen Smal | Email Marketing
A question often asked is “How long should my emails be?” How are you going to persuade your readers to act? Will you use 30 words? Maybe 350? Or 2500?
Read More ...By Dr. Daleen Smal | Email Marketing
Newsjacking lets you piggyback on a viral news story for massive engagement. If your tribe is going to be talking about it you should be writing about it!
Read More ...By Dr. Daleen Smal | Email Marketing
You’ve sent an email and nobody opens it. As an entrepreneur, you want great open and click-through rates for effective email marketing. Use this formula.
Read More ...By Dr. Daleen Smal | Email Marketing
If you have a business, be it online or old-school brick and mortar, you must start email marketing segmentation strategies. Segmentation allows you to send customers relevant messages and that means better results for everyone involved. Your customers have a better experience and that leads to more effective sales opportunities for you. 1. Why Email Marketing […]
Read More ...By Dr. Daleen Smal | Email Marketing
Email marketing remains powerful when done correctly. It is a well-known fact that every $1 spent on email marketing can bring in a return of around $44. That’s a convincing enough reason why you should use email as a tool in your marketing strategy. But to be successful there are some email marketing mistakes to […]
Read More ...By Dr. Daleen Smal | Email Marketing
Effective email marketing strategies are a powerful way of marketing to potential customers. It’s also an effective way of reaching out to your target audience on a personal level. Email marketing is still relevant in a world that has embraced social media with both arms. With social media, you don’t own your followers’ contact details. You’ll […]
Read More ...By Dr. Daleen Smal | Email Marketing
Email marketing continues to be an important component of any business marketing strategy. That is if it’s done the right way. In fact, according to research, 95% of respondents rated it as “important” to their organization. Competition to get noticed in the inbox of subscribers remains fierce. Some things you do or don’t do can either […]
Read More ...By Dr. Daleen Smal | Email Marketing
Picture this: You’ve just finished the perfect email sign-up form. You’ve written some compelling copy and added the lead magnet. You’re thoroughly satisfied with the design of the sign-up form. There’s just one problem. You’re not getting the anticipated conversion rate, even though a month has passed. Now you’re beginning to second guess your tactics. If you […]
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