Email Marketing Segmentation Strategies
Nov 28

Email Marketing Segmentation Strategies

By Dr Daleen Smal | Email Marketing

If you have a business, be it online or old-school brick and mortar, you must start email marketing segmentation. “But, why? There are so many other things to do!” The reason why you ought to use it is that it is an effective mechanism for sales opportunities. 1. Why Email Marketing Segmentation WorksEmail marketing segmentation strategies work […]

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Email Marketing Mistakes to Avoid
Nov 28

Email Marketing Mistakes to Avoid

By Dr Daleen Smal | Email Marketing

Sure, there are other ways to generate leads for your business, but email marketing remains the most powerful when it comes to getting leads. The benefits of using email marketing to collect leads are superior to other methods, like social media or search channels. It‘s one of the main reasons why most businesses use email […]

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Effective Email Marketing Strategies
Oct 28

Effective Email Marketing Strategies

By Dr Daleen Smal | Email Marketing

Email marketing is a powerful way of marketing a product or service to potential customers. It’s also an effective way of reaching out to your target audience at a personal level. Email marketing is still relevant in a world that has embraced social media with both arms. It remains an effective way for companies to communicate […]

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What Not To Do With Email Marketing
Oct 28

What Not To Do With Email Marketing

By Dr Daleen Smal | Email Marketing

Email marketing continues to be an important component of any business marketing strategy. That is if it’s done the right way. In fact, according to research, 95% of respondents rated it as “important” to their organization. Competition to get noticed in the inbox of subscribers remains fierce. Some things you do or don’t do can either […]

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blog Ideal length
Sep 28

How Long Should Your Blog Articles Be

By Dr Daleen Smal | Blogging

“How Long Should Your Blog Articles Be?” This is a question that most bloggers and marketers often ask themselves.  The good news is there is no “perfect” when it comes to blog length. Since that’s the case, there’s no point in pondering over the perfect blog post length. But there are ways in which you can […]

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Monetize your blog
Aug 28

Most Profitable Blog Niches To Make Money

By Dr Daleen Smal | Blogging

“Will anyone even notice the content I publish on my blog?” It’s a terrifying thought, but an important question that you must ask. It’s crucial for building an authoritative site and profitable business. So, which are the blog niches that get good traffic? That’s a good question. It is true that some blog niches are more […]

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How To Make Money Blogging
Jul 28

How To Make Money Blogging

By Dr Daleen Smal | Blogging

“How to make money blogging?” is a question often asked by many bloggers who are just starting out. Blogging itself is not going to make you much money (at least, not initially). Rather consider blogging as a channel to what is going to make you money. For instance, a product or service that you are selling […]

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